Gucci ♥ iPhone

Following the recent surge of social media paving a new way for fashion to mingle with the masses, Gucci is launching their iPhone application today. WWD write that the application will feature a 24hour music channel, playlists, a turntable designed by musical artist/DJ Mark Ronson to mix tracks as well as a restaurant and hotel guide. On the fashion side of things, the application will also regularly update Gucci news and events, showcase the newest collections and feature a GPS Gucci locator - all the better to find your nearest store with.

The release is set to conincide with the GUCCI ICON-TEMPORARY project, a travelling pop up sneaker store opening October 24 at 42 Crosby Street, NewYork, featuring Ronson's collaborative efforts with Gucci. Joining Chanel and Ralph Lauren in the ranks of mobile media, Gucci's application is more 'lifestyle' based and is sure to provide many a train-rides entertainment. Bets on who will be next to board the band wagon, anyone?

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Barbie ♥ Louboutin

What do Barbie and Christian Louboutin share? Apart from their love for fashion, of course - they share a soft spot in every girl's heart. Could there be a collaboration of two girlier pleasures? I think not. Mattel has signed Louboutin on for a yearlong project in which he will design some fabulous items for Barbie's ever-expanding wardrobe, create a pair of life size Barbie-pink Louboutin shoes (first seen on the runway at Barbie's birthday show during NYFW in February) and fashion a diary documenting Barbie and Louboutin dabbling in his favourite past times (not quite sure where the robbery scene falls into here but my guess is that they just wanted to see Barbie in a sleek, skin tight cat-woman jumpsuit). A string of themed Barbies - including burglary Barbie - will be trickling out throughout the year each with their own Barbie-sized Louboutin heels and packaged in Louboutin shoe boxes. Now why didn't they make these sorts of things when I was five-years-old?

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Grand Stam

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WWD's latest Beauty Biz Issue features the stunningly beautiful Canadian born model Jessica Stam. Documenting her rise to fame in the modelling world since 2001, the article delves into her achievements (15th highest paid model in 2007), her beauty regime ("clean and basic") and her hobbies outside of modelling (cooking, flying and charity work). Stam looks scorching in the accompanying photographs!